Turning Raw Data Into Powerful Information = Hot Leads
This information is from a recent newsletter I sent to IsraelExporter.com
surveillance companies. This will help you understand how I turn raw data into powerful information and eventually hot leads for our members.
Google Insights provides insights into the search terms people have been entering into Google – (please note Google Inisghts is not 100% accurate but it’s very close)
As you can see in the screen shot below I put in the words “Surveillance Cameras” now this is very general term but its very important for me to collect information as possible so I can later on strike my target market properly (aka generate leads)
Google Insights shows us where the search term “Surveillance Cameras” is popular in the United States - (you can check other markets as well but it also depends on the search volume of the search term you are interested in)
Screen Shot from Google Insights
The first location is Nevada. We can understand why Nevada has a high search for surveillance cameras - because of Las Vegas.
Its important to also understand the other locations as well.
As you can see the state of Louisiana is number 2.
According to crime statistics by State from 2011, Louisiana has one of the highest crime rates in the US – “10 Most Violent States In The U.S.” Click Here
By collecting and understanding this information it allows me to effectively prepare a powerful strike on this market and to generate leads for my clients.
All the best
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