Entrepreneurs and Network Marketing [MLM] - A Match Made In Heaven? Part 1
Why is it that so many new entrepreneurs start off with Network Marketing?
The real question should be – is network marketing the right place for an entrepreneur to start from?
Very carefully I will answer this question with a simple answer: yes.
Why is that?
First let’s agree that network marketing is a legitimate business. Scott Allen writes: “The real problem with MLM is not MLM itself, but some of the people it attracts. Network marketing is just a business model, and it really amounts to "micro-franchising". Its upside is that it has a very low cost of entry, with the potential for exceptional revenue, and there are those who achieve that. But those same things that make it attractive make it attractive to many who are NOT really qualified or prepared to become business owners.”
If you want to know who is legal and who is not - it’s very simple: write a letter to the Attorney General of any state where the company you are evaluating is located.
The attorney generals office will get back to you either by email or fax with a clear list of all the companies that are legitimate.
Why I feel Network Marketing is great place to start from:
1] The initial investment is relatively low compared to starting any other business. This will help the starting entrepreneur to dip his or her toes in the water when it comes to investing.
2] Many companies offer amazing training programs and seminars by the top leaders in the industry. The training material is very focused on teaching you how to build a business.
3] In Network marketing you can easily connect with a business guru who will guide you through the business building process – unlike in other industries where you are basically on your own.
4] Network marketing can help the starting entrepreneur to get into the right entrepreneurial mindset.
5] Network marketing is a great starting point for the new entrepreneur to learn how to deal with people, how to close a sale, the art of following up, how to build an organization and how to manage an organization. In addition most Network Marketing companies focus on developing leadership among its distributers.
6] Network Marketing - when done right - can help you build a nice income. The ultimate goal is to create passive income.
7] With Network marketing you can build a global business. All Network marketing companies have internet programs that allow the distributor to manage a team from any where in the world.
8] Probably the most important aspect in Network marketing – no one will look at your background if you have a college degree or if you don’t, if you finished high school or never even went to high school…. You will get paid exactly what you are worth. Its all about hard work and sticking with the program.
Part 2 will focus on finding the right company...stay tuned!
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